Jury Pioneers

A diverse selection of jurors, featuring a mix of creatives, designers, marketers, business people, entrepreneurs, journalists and thought leaders, will be looking to award D&AD Pencils based on three criteria: an original and innovative idea at its core, clear and measurable impact in its chosen category area and relevance to the business's commercial needs.
 

The 2017 Impact Awards Jury includes leaders from BlackRock to Snapchat, from The Girl Scouts of America to P&G, from Post Secret to Wieden + Kennedy. The range and variety of Judges is indicative of the campaign Impact aims to create, crossing all industries and meeting in the middle where they have a set of shared beliefs: belief in the need for businesses to have purpose beyond profit; belief in the power of creativity to create change and be a force for good; belief in the crucial role of brands and business in creating a better, fairer more sustainable world.

Categories of Impact & Juries

Responsible Production & Consumption

Ideas that change the way goods are produced and consumed, by increasing efficiency, reducing waste, rationalising inefficiencies and setting achievable targets for sustainable and ethical practice.

This could be sustainable management and efficient use of resources; products which encourage waste reduction, recycling, and reuse; teaching sustainable consumption behaviours; promoting local products; raising awareness of sustainable development; minimising carbon footprint; using power from renewable sources; educating their workforce in best practice; integrating responsibility into company policy and strategy.

Jury President

Neil Blumenthal

Co-Founder and Co-CEO Warby Parker
Neil Blumenthal is a co-founder and co-CEO of Warby Parker, a transformative lifestyle brand that offers designer eyewear at a revolutionary price, while leading the way for socially conscious businesses. In 2015, Fast Company named Warby Parker the most innovative company in the world. Prior to launching Warby Parker in 2010, Neil served as director of VisionSpring, a non-profit social enterprise that trains low-income women to start their own businesses selling affordable eyeglasses to individuals living on less than $4 per day in developing countries.
He was named a Young Global Leader by the World Economic Forum and one of the 100 Most Creative People in Business by Fast Company. He was also recognized as part of “The Next Establishment” by Vanity Fair, and serves on the board of RxArt and on the United Nations Foundation Global Entrepreneurs Council. A native of New York City, Neil received his BA from Tufts University and his MBA from The Wharton School of the University of Pennsylvania.

Key Dates

May 2
Impact Entries Open

Begin submitting your campaigns, products, business initiatives and community projects for review.

July 14
Impact Entries Close

Ensure you submit all of your impactful work by the deadline.

September 26
Award Ceremony

Join us at Advertising Week in New York City for the second annual D&AD Impact ceremony.