Jury Pioneers

A diverse selection of jurors, featuring a mix of creatives, designers, marketers, business people, entrepreneurs, journalists and thought leaders, will be looking to award D&AD Pencils based on three criteria: an original and innovative idea at its core, clear and measurable impact in its chosen category area and relevance to the business's commercial needs.

The 2017 Impact Awards Jury includes leaders from BlackRock to Snapchat, from The Girl Scouts of America to P&G, from Post Secret to Wieden + Kennedy. The range and variety of Judges is indicative of the campaign Impact aims to create, crossing all industries and meeting in the middle where they have a set of shared beliefs: belief in the need for businesses to have purpose beyond profit; belief in the power of creativity to create change and be a force for good; belief in the crucial role of brands and business in creating a better, fairer more sustainable world.

Categories of Impact & Juries

Civic Engagement

Ideas that change the way people interact and engage with politics, government and public services. Projects that democratise power and promote transparency and accountability; enabling citizens, and creating positive impact at local, national and international levels.

This could be creating opportunities or platforms for people to communicate with government offices; educating people on their civil liberties and government legislation; encouraging people to take part in active citizenship and to use their right to vote; projects or campaigns that promote public safety and health.

Richard Curtis
Filmmaker, Founder
Comic Relief, Project Everyone
Jeff Devlin
Chairman, US Government Practice
Jennifer Lindenauer
Chief Marketing Officer
Ben Peacock
Republic of Everyone
Tiffany Rolfe
Chief Content Officer
Claudia Romo Edelman
Special Adviser, Chief of Global Public Advocacy
Madeline Stanionis
Principal & Creative Director
M + R

Key Dates

May 2
Impact Entries Open

Begin submitting your campaigns, products, business initiatives and community projects for review.

August 11
Extended Deadline

Ensure you submit all of your impactful work by the deadline.

September 26
Award Ceremony

Join us at Advertising Week in New York City for the second annual D&AD Impact ceremony.